01 · Understand
Start with what your visitors need.
I look at your current site, your customers and the action you want visitors to take. Together, we identify what to keep and what needs attention.
Patrick Robinson Consulting
A better website for your business. Built for people and AI search.
I design and improve websites with clear words, thoughtful design and the foundations for search and AI discovery built in. From a focused makeover to a new site, I’ll help you make a stronger impression and give visitors a clear next step.
What’s included
A clear plan. A website you’re proud to share.
You know your business. I bring the design, content and technical help to present it online. We agree what needs doing, what it will cost and what you’ll receive before work begins.
02 · Build
Make the right changes.
Design, page structure and copy work together. I build the agreed pages to work across phones, tablets and desktops, with clear information and straightforward ways to enquire.
03 · Prepare
Include the search foundations.
AI optimisation is part of the website work: readable content, sensible internal links, accurate business information, appropriate structured data and checks for search-access problems. I’ll explain what has been done and any remaining limitations.
Explore my work
See how I approach the work.
These resources show how I investigate technical questions and explain what the evidence supports.
Original research
Who AI search cites.
Explore my published study of AI-search sources, with its method and data available to inspect.
Read the research →Practical articles
Clear explanations for better website decisions.
Read my writing on website content, search access and AI discovery.
Browse the articles →Questions
Before you get started.
Can you improve my existing website?
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Yes. A focused makeover may be all you need. I’ll first check how your site is built and what you want to change, then propose a scope that fits.
What does AI optimisation include?
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Practical work on how your site presents its information and how search systems can access it. The agreed scope can include content structure, internal links, structured data and crawlability checks. You’ll know which changes are included before work starts.
Will this guarantee rankings or AI recommendations?
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No. Search and AI platforms decide what to show. I commit to the agreed website work and report the checks performed; I do not promise a ranking, citation or volume of enquiries.
Can you help with the words and images?
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Yes. Copy and content can be included in the project. We’ll agree what you already have, what needs creating and what you’ll review.
How much will it cost?
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That depends on the pages, platform and changes involved. Tell me about your current site and what you need; I’ll set out a proposed scope and price before you commit.
How do we get started?
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Send your website address, if you have one, and a short description of what you’d like to improve. I’ll reply with the most useful next step.
Free website tool
Check one part of your site’s search access.
The free checker reads your robots.txt rules and shows whether they allow selected AI crawlers. It does not test every access barrier or predict whether your business will be recommended.
Run the free check →
No email required.
Get in touch
What would you like your website to do better?
Tell me about your business, your current website and the changes you have in mind. I’ll reply personally with a sensible next step.